What Lumetra System does
Lumetra System connects campaign and CRM data to show what drives pipeline for B2B firms that need reliable reporting. We'd rather hand over a few right leads than a long list of wrong ones.
Marketing analytics
See what turns into pipeline.
We connect campaign, website and CRM data so you can see which channels and programs produce meetings and revenue, and report it in a way leadership can read.
- Funnel and attribution setup
- Dashboard build
- Monthly insight reviews
CRM data management
One clean, connected customer record.
We merge duplicates, standardise fields and keep enrichment flowing into your CRM, so marketing, sales and success are working from the same accurate record.
- Duplicate merging
- Field standardisation
- Ongoing enrichment
MQL programs
Marketing-qualified leads that match your scoring.
We agree your qualification criteria up front, then run content, email and research programs that bring in people who meet them. Every lead arrives with the fields your team scores on.
- Agreed scoring criteria
- Content-led engagement
- CRM-ready lead records
Website and SEO audits
A clear list of what to fix first.
A full review of technical health, content, conversion paths and search visibility, delivered as a prioritised list with effort and impact for each item.
- Technical crawl
- Content and conversion review
- Prioritised fix list